NOVELTY | Heohwan Simulation ss12

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Meet Heohwan Simulation, a London based label established by Hwan Heo 3 years after graduating from the Royal College of Art. During February´s Fashion Week Heohwan Simulation was one of the four designers on the rise to be part of the ´Ones to Watch´ presentation. But last season the collection was presented with an intriguing video in which the models move backwards and forwards which makes you almost lose perception of time. The futuristic aesthetics of the clothes and the use of high tech materials only add to this innovative view on fashion. You could say I´m obsessed.

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